Why the Cardinals Traded Ahmad Rashad

Posted on January 26, 2025 by Bob Underwood

On January 26, 1974, the St. Louis Football Cardinals traded second-year wide receiver Ahmad Rashad to the Buffalo Bills for quarterback Dennis Shaw.

The trade raised more than a few eyebrows around the league.

*Cardinals WIde Receiver Ahmad Rashad in 1973*

Rashad was a number one draft pick just two years prior and was named to the NFL All-Rookie team after hauling in 29 passes for 500 yards and three touchdowns.

But the Tacoma, WA native fell out of favor with coaches and management in 1973 and Rashad didn’t think it had anything to do with his play on the field.

The summer before training camp, Rashad changed his name to conform to his new Islamic faith and the former Oregon Duck All-American felt that people suddenly regarded him differently.

“I don’t know what to think,” Rashad said in an Associated Press interview in October 1973, “but I went from a starter one day to the bench the next and the whole thing coincided with my name change. The people in St. Louis booed me when I was introduced as Ahmad Rashad.”

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Flashback: Big Red Hire Don Coryell

Posted on January 18, 2025 by Bob Underwood

On January 18, 1973, Cardinals owner Bill Bidwill surprised everyone by announcing the hiring of Don Coryell as the new head coach of the St. Louis Football Cardinals.

The Cardinals were coming off consecutive 4-9-1 seasons under Bob Hollway, who had been fired after the last regular season game. Hollway was let go, in part due to his drab play calling and his inability to choose a starting quarterback. Bidwill admitted that he hired Coryell “to put the offense back in the Cardinals.”

The 48-year old had spent the last 12 seasons directing San Diego State University to a 104-19-2 record. The Aztecs averaged 45 points per game in 1969.

“I like to throw the ball,” Coryell said after the hire. “I’ve gone from ball-control philosophy to a wide-open style. I believe in attacking the defense. I don’t believe in waiting for other people to make mistakes.”

“I believe in the passing game. I’m not a coach who builds on defense. If you’re playing a team with more talent, the only way to win is by throwing the ball well. And I desperately want to win.”

Coryell claimed to have only seen the Cardinals play a few games, but that didn’t prevent him from commenting on former number-one quarterback Jim Hart.

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Don Coryell Inducted Into the Pro Football Hall of Fame

Posted on August 5, 2023 by Bob Underwood

At long last, Don Coryell is a Pro Football Hall of Famer.

The former Big Red head coach was part of the 2023 Hall of Fame Class who were enshrined this afternoon in Canton, Ohio. Coryell, one of the greatest head coaches in franchise history, compiled a 42-27-1 record during his five seasons in St. Louis (1973-1977).

In 1974, Coryell was named NFL Coach of the Year after leading the Cardinals to the postseason for the first time since 1948 and winning their first of two consecutive NFC East titles.

A falling out with owner Bill Bidwill led to him leaving the Cardinals after the 1977 season and he was soon hired by the San Diego Chargers where his “Air Coryell” offense became one of the most prolific in NFL history.

“We are all so happy for his family,” Pro Football Hall of Famer Dan Dierdorf told the St. Louis Post Dispatch. “The family gets to celebrate, as do his former players and his former assistant coaches who are still around. I know ‘better late than never’ is a phrase that some people might want to apply here. But it’s bittersweet. I’m sorry, Don Coryell got elected to the Hall of Fame and you’re euphoric for three or four seconds before it hits you that—God, wouldn’t it have been something if he had still been alive to appreciate it.”

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The 10 Greatest Big Red Games from the 1970s

Posted on July 29, 2023 by Bob Underwood

With NFL training camp upon us, let’s look at some of the greatest games in Big Red history. Below are my top 10 games from the 1970s. Agree? Disagree? Leave your thoughts in the comment section.

November 16,1970: St. Louis Cardinals 38, Dallas Cowboys 0

Perhaps one of the greatest Big Red performances of all time occurred on a Monday at the Cotton Bowl in Dallas, Texas. Keith Jackson, Don Meredith and Howard Cosell were in town for Monday Night Football and the Cardinals put on a dominating performance with a 38-0 win over the Cowboys. Box Score.

Johnny Roland scored three touchdowns and Roger Wehrli picked off two passes and batted down five others in the victory.

“It was one of the first big games I had as a Cardinal,” said Wehrli, who still has a VHS tape of the contest. “At the end of the game, Meredith is just kind of blabbering all over himself and doesn’t know what to say,” Wehrli said. “Howard Cosell says, ‘Johnny Roland and Roger WEHR-li. From Miss-OURI. The Dallas Cowboys might need to go to Missouri to find some players.’ ”

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Big Red Draft History: 1977 NFL Draft

Posted on April 20, 2023 by Dennis Dillon

Do As we move closer to the 2023 NFL Draft (April 27-29), The Big Red Zone is looking back on each of the 28 St. Louis Cardinals drafts (1960-87). This installment focuses on the 1977 Draft, which was held May 3-4 in New York.

In March 1977, the Cardinals brought in Steve Pisarkiewicz for a pre-draft visit at Busch Stadium. The former University of Missouri quarterback spent the day being quizzed about defensive coverages, getting a physical evaluation, and throwing passes on the field. The visit wrapped up with a dinner at the stadium club, where Cardinals Director of Operations Joe Sullivan and head coach Don Coryell dined with Zark, his mom, and his McCluer High football coach.

“It was a great day, actually,” Zark recalls in an April 2023 interview with the Big Red Zone. At least until the end.

During dinner, Pisarkiewicz recalls, “Coryell leaned over to me—I’ll never forget—and said, ‘Hey, Steve, I want to thank you for coming in and spending the day with us. I know being from St. Louis you’re probably a longtime Cardinals fan. I just want to wish you luck in your career. We’re not going to go after a quarterback this year, but we wanted to get some information on you and we’re glad you came in. All the best to you.’”

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Cardinals removed the welcome mat for Don Coryell

Posted on February 19, 2023 by Bob Underwood

Mark Tomasik at RetroSimba revisits Hall of Famer Don Coryell’s last visit to St. Louis when he brought his San Diego Chargers to town in 1983.

RetroSimba

After Don Coryell left the NFL Cardinals, he appeared in St. Louis one time as an opposing head coach. It was an experience he could have done without.

On Nov. 20, 1983, Coryell brought the San Diego Chargers to Busch Stadium to play the Cardinals.

This was no tender homecoming. Too much weird mojo, and too many factors Coryell couldn’t control, not the least of which was an injured quarterback.

Air Coryell

In five seasons with Coryell as their head coach, the Cardinals were 42-27-1 and reached the playoffs twice. “We weren’t the best football team when Don was here,” his quarterback, Jim Hart, said to the St. Louis Post-Dispatch, “but we were the most exciting. We did the unexpected.”

Coryell departed following the 1977 season after a falling out with club owner Bill Bidwill. Subsequently, the Cardinals had four consecutive losing seasons before going 5-4 in strike-shortened 1982.

The…

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Dynamic debut: Don Coryell’s first game with Cardinals

Posted on February 18, 2023 by Bob Underwood

Mark Tomasik at RetroSimba takes a look at Hall of Famer Don Coryell’s first game as head coach of the St. Louis Football Cardinals.

RetroSimba

From his first regular-season game as a head coach in the NFL with the St. Louis Cardinals, Don Coryell showed signs of being special. He got the Cardinals to play with confidence and collective pride.

When he was elected to the Pro Football Hall of Fame on Feb. 9, 2023, Coryell correctly was hailed as an innovator whose offenses with the Cardinals, and later the San Diego Chargers, were thrilling to watch and nerve-wracking to defend.

Those progressive schemes were just part of his skillset. Coryell also was an effective leader who got players to buy into his philosophies and to execute consistently within a framework of selfless collaboration.

Meet the new boss

The season opener between the Cardinals and Eagles on Sept. 16, 1973, at Veterans Stadium in Philadelphia marked the NFL head coaching debuts of Coryell and Mike McCormack.

Coryell came to the Cardinals from the college coaching…

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Jim Hart: The Coryell Years

Posted on July 30, 2022 by Dennis Dillon

This is the third in a five-part series of stories remembering Jim Hart, the Cardinals’ all-time passing leader.

Jim Hart was scared. He thought his football career was over.

On Dec. 2, 1973, in the third-to-last game of the season, Detroit Lions second-year defensive lineman Herb Orvis broke through the Cardinals’ pass protection and hit Hart’s right arm just as the quarterback released a pass. Hart’s arm bent backward and hyperextended. He then heard a “whoomph” as the arm snapped back into place.

*Jim Hart’s career took off under Don Coryell* in 1973

Hart suffered an elbow injury that caused him to miss the final two games of Don Coryell’s first season as coach of the Big Red. Even though the Cardinals finished with a 4-9-1 record for the third consecutive year, Hart and his teammates were encouraged. Coryell had brought with him from San Diego State University a state-of-the-art, pass-oriented offense that was both easy and exciting to execute. And he chose Hart, who had been forced to share the starting quarterback job with multiple players in the previous two seasons under coach Bob Hollway, as his engineer.

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SI VAULT: HE DON’T GET NO RESPECT FROM HIS CARDINALS

Posted on May 30, 2022 by Bob Underwood

(Excerpt from February 20, 1978 Edition of Sports Illustrated)

HIS PLAYERS HAVE LITTLE USE FOR ST. LOUIS OWNER BILL BIDWILL, AND THE TEAM IS DISINTEGRATING. COACH DON CORYELL AND ALL-PRO GUARD CONRAD DOBLER ARE GONE. TERRY METCALF MAY BE THE NEXT DEFECTOR.

Written by Joe Marshall

Above the hallway leading to the offices of the St. Louis Cardinals’ coaches in Busch Memorial Stadium there is a new ceiling. A leak caused the old ceiling to collapse back on Dec. 10. For St. Louis, more than the roof fell in that day. The Cardinals were springing leaks all over the place. On the heels of a 26-20 loss to Washington that ended his team’s playoff hopes, St. Louis Coach Don Coryell leveled a verbal blast at local fans and the Cardinal management. “I’m not staying in a place I’m not wanted,” Coryell raged. “I’d like to be fired. Let me have a high school job.”

Last Friday, two months to the day from Coryell’s outburst, the Cardinals patched up one of their leaks by announcing that through a “mutual agreement” between Coryell and and team owner Bill Bidwill, Coryell would no longer be the coach. Unfortunately, Bidwill’s patchwork wasn’t as neat as the handiwork on the ceiling. For the last two months the Cardinals, who under Coryell had been one of the NFL’s most successful and exciting teams, have been in turmoil, and the once dazzling Cardiac Cards were being called the Chaotic Cards.

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Big Red Legends: Jim Bakken

Posted on January 30, 2022 by Dennis Dillon

The record has stood the test of time. And it might just stand for the rest of time.

When Jim Bakken retired from the St. Louis Cardinals in 1979, after 17 seasons in the NFL, he was the franchise’s all-time scoring leader with 1,380 points.

Forty-four years later, that hasn’t changed. Bakken still holds that record—and he may never let go of it. Of the 49 players below him on the team scoring list, most are retired or playing for another team. The only exceptions are 37-year-old kicker Matt Prater (42^nd with 137 points) and quarterback Kyler Murray (tied for 47^th with 120 points).

“I guess I didn’t really think about that,” Bakken says when asked if he ever imagined his record would last this long. Actually, he takes more pride in a single-game NFL record he set.

On September 24, 1967, a windy day at Pitt Stadium in Pittsburgh, Bakken kicked seven field goals (18, 24, 33, 29, 24, 32 and 23 yards) in a 28-14 victory over the Steelers. (He attempted two more field goals into the wind that missed their mark.)

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